Ecommerce Account Management

Amazon, Flipkart & Meesho accounts, fully managed.

Cataloguing, A+ content, keyword-led listing SEO, ads, pricing, inventory health and returns — run by a dedicated marketplace pod that reports on profit per unit, not screenshots of dashboards.

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Marketplace seller packing orders for Amazon and Flipkart
Why sellers stall

Marketplaces don't reward effort. They reward operations.

Most brands lose marketplace money in places they never look: suppressed listings, wrong browse nodes, missing backend keywords, unhealthy inventory, uncontested buy-box losses, high return rates and ad spend pointed at ASINs that can't convert. None of that is a "marketing" problem — it's an operating problem.

We run your Amazon Seller Central, Flipkart Seller Hub and Meesho Supplier Panel as one connected operation. One pod owns catalogue quality, content, ads, pricing, replenishment and claims, with a weekly review against contribution margin per SKU.

You get a single accountable team instead of four freelancers, and reporting that a founder or CFO can actually read: units, ASP, ad cost of sale, return rate, net margin and growth per marketplace.

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Platforms We Run

Three marketplaces. Three very different playbooks.

A strategy that wins on Amazon will quietly bleed money on Meesho. We build the playbook per channel.

Amazon

Seller Central and Vendor Central management: listing SEO, A+ Premium content, Brand Store design, Sponsored Products / Brands / Display, DSP support, FBA replenishment, buy-box defence, brand registry and IP protection, reimbursement claims and case handling.

Flipkart

Seller Hub operations: catalogue uploads and QC fixes, Flipkart Ads (PLA and Product Listing), Smart Assort and F-Assured strategy, price-war management, Big Billion Days planning, growth-slab tracking and SPF / RTO reduction.

Meesho

Supplier Panel management built for a price-led audience: catalogue depth, image standards that pass QC, Meesho Ads, price-band testing, quality-score protection, return-rate reduction and reseller-friendly assortment planning.

Step 1 — Listing

Listings built to be found, then built to convert.

A marketplace listing is not a product page — it is a search result, an ad landing page and a trust document at the same time. We build every SKU from the keyword out: what shoppers actually type, which browse node the algorithm expects, and which three facts decide the purchase in the first four seconds.

  • Marketplace-specific keyword mapping (Amazon, Flipkart and Meesho search behave differently)
  • Titles engineered for relevance without keyword stuffing penalties
  • Bullets and description rewritten around objections, sizing and use cases
  • Backend search terms, attributes, HSN/GST and compliance fields filled completely
  • Correct browse nodes, variation families and parentage so reviews pool together
  • Image stack to spec: hero on white, scale shot, infographic, lifestyle, comparison, video

New catalogues go live in structured batches with QC before upload, so you avoid the suppression-and-resubmit loop that stalls launches for weeks.

Product photography setup used to build marketplace listing image stacks
Analytics dashboard tracking marketplace listing and ad performance
Step 2 — Optimization

Continuous optimization, measured in margin per unit.

Once a listing is live, the job changes. We run a monthly optimization cycle on every hero SKU: pull the search-term report, harvest converting queries, cut waste, test one variable at a time and hold the winner.

  • Rank: keyword position tracking per SKU and share-of-voice against named competitors
  • Content: A/B tests on hero image, title order, price point and A+ layout
  • Ads: campaigns split by intent tier, negative harvesting, placement bid modifiers, TACoS targets tied to contribution margin
  • Conversion: review velocity, Q&A gaps, badge eligibility and delivery promise improvements
  • Price: repricing guardrails with hard margin floors, coupon and deal calendars planned around marketplace events
  • Returns: return-reason analysis feeding straight back into content and packaging fixes

Every change is logged with a before/after so you can see which lever moved the number — not just that the number moved.

Step 3 — Account Audit

A 120-point account audit before we touch anything.

Most accounts do not need more spend, they need the leaks closed. Our audit reads your Seller Central, Seller Hub and Supplier Panel end to end and returns a quantified opportunity list — each item with an estimated rupee impact and an owner.

  • Account health: policy warnings, ODR, late dispatch, cancellation and IPI scores
  • Catalogue: suppressed, stranded, incomplete and duplicate listings
  • Content: keyword coverage gaps versus category leaders
  • Advertising: wasted spend, duplicate targeting, unharvested winners, TACoS by SKU
  • Pricing: buy-box loss reasons and margin erosion from unmanaged repricing
  • Inventory: forecast accuracy, stockout days and aged-stock storage cost
  • Money: missing reimbursements, lost and damaged units, fee misclassification

You get the full audit document and a 90-day prioritised roadmap — yours to keep, whether or not you work with us.

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Team reviewing a marketplace seller account audit report
What's Included

The full seller operating stack.

Account Setup & Onboarding

Registration, GST and brand documentation, brand registry, category approvals, tax and payment configuration, and clean account architecture from day one.

Catalogue & Listing SEO

Keyword research per marketplace, titles, bullets, backend search terms, browse-node placement, variation families and suppressed-listing recovery.

Creative & A+ Content

Studio images, infographics, lifestyle sets, comparison charts, A+ / Premium A+ modules and short-form video for listings — produced by our in-house shoot team.

Marketplace Ads

Structured campaigns by intent tier, negative harvesting, placement bid modifiers, share-of-voice tracking and TACoS targets tied to margin.

Pricing & Buy Box

Competitive monitoring, rule-based repricing guardrails, coupon and deal calendars, and margin floors that stop the race to zero.

Inventory & Fulfilment

Demand forecasting, FBA / FA shipment plans, stranded and aged inventory clean-up, IPI health and multi-warehouse allocation.

Returns & RTO Reduction

Return-reason analysis, size and spec content fixes, packaging changes and claim recovery for lost or damaged units.

Ratings & Reputation

Review programs within policy, response workflows, negative-feedback removal requests and Q&A management.

Reporting & P&L

Weekly scorecard and monthly business review: revenue, units, ASP, ad cost of sale, return rate and net contribution per SKU.

Our Process

From audit to compounding growth in 90 days.

01

Audit

Full account health check across catalogue, ads, pricing, inventory and returns, with a quantified opportunity list.

02

Fix The Base

Suppressions, content gaps, wrong nodes, broken variations and stranded stock cleared before a rupee of new spend.

03

Scale Demand

Ads rebuilt by intent, hero SKUs pushed to page one, deals and coupons sequenced around marketplace events.

04

Protect Margin

Repricing guardrails, return reduction, claim recovery and assortment pruning to keep growth profitable.

FAQ

Common questions from sellers.

Both. For new sellers we handle registration, brand registry, category approvals and a launch catalogue. For established sellers we typically start with a paid audit and a 90-day turnaround plan.

Yes — and that's usually where the gains are. Shared creative, shared keyword intelligence and one inventory plan mean lower cost per channel and fewer stockouts.

You do. Spend sits on your accounts, we manage it against agreed TACoS and margin targets and report weekly.

Content and catalogue fixes usually move impressions in 2–4 weeks. Ranking and ad efficiency gains compound over 60–120 days depending on category competition.

Want a free marketplace account audit?

We'll show you exactly where your listings, ads and returns are leaking profit.